I just read this article and had to share it with you. If you’re like me, you’re always looking for ways to grow your event business … and you hate to “sell.” And furthermore, you really hate cold-calling. But, here a secret for you … most of your competition hates it too and the few…
Tag Archive: caterers
Catering & Event Business Grows in Recession: A Recipe for Success
How did one event planner / caterer go from working out of her basement to running an event empire … during a recession?
Why Four Out Of Five Event Services Companies Will Go Extinct
Why are so many event businesses in trouble? The recession is only partly to blame. Homogeny. Because of the Internet, your customers can easily find lower-priced competitors faster than ever before. If you only provide generic event services that any other company can sell, you are a commodity. Take DJs for example, an industry full…
The Freeway To Booking More Events
How to market your event planning business. How wedding planners can market themselves better. Get more catering clients.
Marketing Ideas for Caterers and Event Biz
If you’re looking for a fast way to generate more event bookings – try this strategy. You can actually increase the amount of advertising you do AND decrease your advertising costs … in fact you can even make advertising a source of revenue instead of an expense.
Event & Catering Biz: Will You Beat the Recession or Will It Beat You?
The God’s cannot help those who do not seize opportunities. Listen up my event & catering friends. Whether you’re an off-site caterer, a wedding photographer, event planner, DJ, designer …. you have a choice; You can a) make less money and blame the economy – or b) make this your best year ever. Yes, the …
How To Blog Friends and Influence People
I’ve made thousands of extra dollars off this tactic. It’s a fun, positive and free way to build your brand and generate high quality leads. Use it! The Thank You Blog Do you send thank you cards to clients? Most business owners and salespeople know how well thank you cards help build a relationship. Because…
How to Blog and Get Event Clients
I talk to many business owners and salespeople and most don’t blog. To them, it’s a huge mysterious concept, blogging. That’s good news to those of us who do blog, but only if you use this potentially powerful marketing tool intelligently. For example, a lot of wedding planners blog about getting ready for weddings and…
8 Reasons Why Event & Catering Business Owners Fail
Whether you are just starting a catering business or event company, or you’re an old pro and you’re not having any fun (or enough income) this article will show you 8 ways to not grow your business – and some tips to help you achieve the success you want.
Goldilocks Pricing for Profit
“How to double your profits by selling a product nobody buys, or how one business owner increased revenues by 20% with a crayon.” If you want to make more money during a recession, should you raise your prices? To understand the answer to that question, first I have to tell you about my shoes. On…