Comments for Brian McGovern http://brianmcgovern.com Marketing For Professionals Mon, 28 Nov 2011 22:54:45 +0000 hourly 1 http://wordpress.org/?v=3.2.1 Comment on Business Website Decisions; What to Leave in, What to Leave Out? by Brian McGovern http://brianmcgovern.com/big-mistake/comment-page-1/#comment-2865 Brian McGovern Mon, 28 Nov 2011 22:54:45 +0000 http://brianmcgovern.com/?p=1383#comment-2865 Knowledge and connections are even more important than capital. Start by working for established event producers, learn all you can about your market - which vendors can be trusted, best prices, etc. Build relationships with them so that when you land your first client they will not require as much money up front - this is how you can finance yourself. Knowledge and connections are even more important than capital. Start by working for established event producers, learn all you can about your market – which vendors can be trusted, best prices, etc. Build relationships with them so that when you land your first client they will not require as much money up front – this is how you can finance yourself.

]]> Comment on Business Website Decisions; What to Leave in, What to Leave Out? by Brian McGovern http://brianmcgovern.com/big-mistake/comment-page-1/#comment-2864 Brian McGovern Mon, 28 Nov 2011 22:51:12 +0000 http://brianmcgovern.com/?p=1383#comment-2864 The site was slow to load but looks good. One thing you might want to add is the "call to action" ... tell the visitor to fill out the form or call you NOW before you are booked up. The site was slow to load but looks good. One thing you might want to add is the “call to action” … tell the visitor to fill out the form or call you NOW before you are booked up.

]]> Comment on Business Website Decisions; What to Leave in, What to Leave Out? by Brian McGovern http://brianmcgovern.com/big-mistake/comment-page-1/#comment-2863 Brian McGovern Mon, 28 Nov 2011 22:48:48 +0000 http://brianmcgovern.com/?p=1383#comment-2863 Hi Zhaleh! Always great to hear from you. While your end goal is to get a customer to book a trip, your call to action should be low risk action. Get the client to sign up for your email list by requesting a free report or safari planner, etc. Then you can do follow up marketing with them. Very few visitors are ready to book the very first time they find your site. I think a better call to action is to give them a good reason to fill out a form so you can use automated emails to market to them over time. Speak to you soon! Hi Zhaleh!
Always great to hear from you. While your end goal is to get a customer to book a trip, your call to action should be low risk action. Get the client to sign up for your email list by requesting a free report or safari planner, etc. Then you can do follow up marketing with them.
Very few visitors are ready to book the very first time they find your site. I think a better call to action is to give them a good reason to fill out a form so you can use automated emails to market to them over time. Speak to you soon!

]]> Comment on Business Website Decisions; What to Leave in, What to Leave Out? by Brian McGovern http://brianmcgovern.com/big-mistake/comment-page-1/#comment-2862 Brian McGovern Mon, 28 Nov 2011 22:43:12 +0000 http://brianmcgovern.com/?p=1383#comment-2862 Nicely done Jeff! Very nice layout. Nicely done Jeff! Very nice layout.

]]> Comment on Business Website Decisions; What to Leave in, What to Leave Out? by Jeff Parrot http://brianmcgovern.com/big-mistake/comment-page-1/#comment-2861 Jeff Parrot Fri, 25 Nov 2011 16:01:21 +0000 http://brianmcgovern.com/?p=1383#comment-2861 As usual, very informative and useful information Brian! We have recently redesigned/rebuilt our website using several of your marketing and design tips & tricks. Too soon to measure response but we are more confident our message and CTA is much more on target than before. Keep up the great work! Jeff As usual, very informative and useful information Brian!

We have recently redesigned/rebuilt our website using several of your marketing and design tips & tricks. Too soon to measure response but we are more confident our message and CTA is much more on target than before.

Keep up the great work!

Jeff

]]> Comment on Business Website Decisions; What to Leave in, What to Leave Out? by zhaleh forouzan http://brianmcgovern.com/big-mistake/comment-page-1/#comment-2860 zhaleh forouzan Thu, 24 Nov 2011 12:52:03 +0000 http://brianmcgovern.com/?p=1383#comment-2860 Great tips brian. i know you are right. When is it to much on one hand i want to inform the clients what they can do when visiting tanzania and on the other hand i want to inform the site visitor that there are otpher reasons for coming to tanzania. Not only on a personal holiday but also for a corporate outing and weddings. I know i can simplify such as vip, product launching, trible celebrations, etc. furthermore i need to change a couple of things on the websites such as my sub buttons:they all need to be at the same possition. My call to actions is symple...i want them to book a safari. so i think i need to add a form for more information or fill in the form to receive a special discounted on any zanzibar holiday booked between a certain date. Looking forward talking to you zhaleh Great tips brian. i know you are right. When is it to much on one hand i want to inform the clients what they can do when visiting tanzania and on the other hand i want to inform the site visitor that there are otpher reasons for coming to tanzania. Not only on a personal holiday but also for a corporate outing and weddings. I know i can simplify such as vip, product launching, trible celebrations, etc. furthermore i need to change a couple of things on the websites such as my sub buttons:they all need to be at the same possition.

My call to actions is symple…i want them to book a safari. so i think i need to add a form for more information or fill in the form to receive a special discounted on any zanzibar holiday booked between a certain date.
Looking forward talking to you
zhaleh

]]> Comment on Business Website Decisions; What to Leave in, What to Leave Out? by Tumi http://brianmcgovern.com/big-mistake/comment-page-1/#comment-2859 Tumi Wed, 23 Nov 2011 11:01:13 +0000 http://brianmcgovern.com/?p=1383#comment-2859 Pleas also check out if our website is optimum for Events and wedding business Pleas also check out if our website is optimum for Events and wedding business

]]> Comment on Business Website Decisions; What to Leave in, What to Leave Out? by Tumi http://brianmcgovern.com/big-mistake/comment-page-1/#comment-2858 Tumi Wed, 23 Nov 2011 11:00:22 +0000 http://brianmcgovern.com/?p=1383#comment-2858 Great article.Love the input and information. Thanks Tumi Great article.Love the input and information.
Thanks
Tumi

]]> Comment on Business Website Decisions; What to Leave in, What to Leave Out? by Avishek http://brianmcgovern.com/big-mistake/comment-page-1/#comment-2857 Avishek Tue, 22 Nov 2011 18:11:31 +0000 http://brianmcgovern.com/?p=1383#comment-2857 Hi, I would start this business this is my dream to start event company, but have not much knowledge about this business, how to get proper information & what stategy & planning required, I have some good contacts but not a capital, so could you help me to start this business in India... Avishek Hi,

I would start this business this is my dream to start event company, but have not much knowledge about this business, how to get proper information & what stategy & planning required, I have some good contacts but not a capital, so could you help me to start this business in India…

Avishek

]]> Comment on How to Promote Catering with Twitter by Justina Ajusma http://brianmcgovern.com/how-promote-catering-twitter/comment-page-1/#comment-2851 Justina Ajusma Wed, 09 Nov 2011 07:08:45 +0000 http://brianmcgovern.com/?p=1357#comment-2851 Thank you. Great Article Thank you. Great Article

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