What SEO is NOW

Courtesy of: http://www.quicksprout.com/2014/11/07/what-seo-used-to-be-versus-what-seo-is-now/

NAP Consistency: Search Engine Optimization Tips For Local Business

NAP Consistency: Search Engine Optimization Tips For Local Business
(NAP) Name, Address and Phone Number Trust is based on consistency.  Search engines depend on trust.  When you have consistent local citations, your business listing ranks well. But if your business is listed with different business names, under various categories  with conflicting addresses and phone numbers, “apart from causing confusion for humans, these discrepancies hinder Google’s ...